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5 Things You Should Do Before Building Your Personal Brand

Whether it be yourself or your company, brand recognition is a crucial element to your marketing. By establishing a personal brand, followers will already have an understanding of your values before you have to tell them yourself. Here are 5 important things you should do before...

Top 5 Ways to Increase Social Media Engagement

Social Media provides more than just a profile for keeping touch with friends and family. It has become a huge asset in the marketing world as a tool that creates a much more engaging and collaborative business setting. The question is, though, what can a company do to ensure...

The #1 Way to Guarantee a Long-Term Relationship with a Client

When working with a new client, it is important to be strategic about the first service you offer them. No matter what you specialize in, you might not want your most valuable service to be the first job you do. This strategy works particularly well with clients that are...

The Most Important Tool For Beating Your Competition in SEO

Our Case Study: Computer Republic I first realized the power of MOZ with Computer Republic, one of my first businesses. We had started with traditional advertising mediums like flyers and Yellow Pages ads, but we were not seeing a return on investment considering the huge costs...